How to Provide Google with the Required Legitimate Interests Even on Reject All Action (Only for TCF Components)?

In Gravito CMP (New), there is a provision to provide Google with the required legitimate interests even on the Reject All action. This is done by configuring the necessaryLegitimatePurposes field in the window.gravito.config.cmp.tcf.core object.
Google requires legitimate interests for purposes [2, 7, 9, 10] to be provided even on a Reject All action.

You can modify this field in either of the following ways:

  1. Using Configurator:

    • Open the CMP configurator in the Admin Portal.
    • Select the config from the list and click on the Copy Configuration icon/button.
    • This will create a new CMP config with the same settings as the original one. Now enter the name on the Basic Settings page and click the Get Started button.
    • In the left-side menu, select the TCF CMP component.
    • Now click on TCF Settings.
    • In the TCF settings, you will see the necessaryLegitimatePurposes field. Change it to use purposes 2, 7, 9, 10, then click the Save Progress button, and finally click the Publish button to publish the new config.
    • Now, when you use this updated config on your website, it will provide Google with the required legitimate interests even on a Reject All action.

  2. Without Configurator:

    • Update the necessaryLegitimatePurposes field at window.gravito.config.cmp.tcf.core.necessaryLegitimatePurposes in the config object.

    • Now, when you use this updated config on your website, it will provide Google with the required legitimate interests even on a Reject All action.

Note: This is only applicable for the TCF CMP component. The CMP will also additionally provide legitimate interest to Google’s TCF vendor. Its ID is configured in the config at window.gravito.config.cmp.tcf.core.googleTcfId in the config object.